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In collaboration with CHI&Partners NY, New York PBS station Thirteen has launched a shrewd ad campaign that criticizes the current state of television. The campaign’s five posters advertise fake reality TV shows, with crazy names like Married to a Mime (“She’s got plenty to say.”) and Bad Bad Bag Boys (“Clean up on every aisle.“), and will appear in New York City subways until the end of June 2013.
Bad Bad Bag Boys
“The fact that you thought this was a real show says a lot about the state of TV.”
Knitting Wars
Bayou Eskimos
Dillionaire
Married to a Mime
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